Diagnosing a Website penalty by Google:
Diagnosing Google penalties is important to learn why this punishment was thrown to your website. If you will not identify these problems then Google penalties will influence to website ranking. There are two ways to check your website is penalized by Google.
- First, you can find out through the use of Webmaster Tools.
- Second, you can find out through Google analytics traffic reports.
- Use Webmasters Tools: You need to log in your account in order to open the Webmaster Tool. Click the “search traffic” button and see “Manual actions”. Here, you will find a message about any penalty. Check the date in which you have lost your traffic. Check any updated was launched at that time or not. By using Google webmaster tool, you can notice your visibility.
- Login To Google Analytics: The second method to check your website is penalized by Google is log in to Google analytic. After login, review your Google traffic. For example, if you have a sudden drop your traffic in the dates when Google has released an algorithmic change then it is possible that you were hit and you have dropped your traffic. In this situation, you should select the Google Analytics dashboard and go to ACQUISITIONS> Select >Traffic> Source. From that Google list, you will know what report of your last visitors is. The next section is reporting section; you should go back and report. After that report, you will know that you have dropped your traffic in the dates when Google has released algorithms. In this situation, you should use the Moz report and start reading the instruction on how to recover this problem.
Types Of Google Penalties:
Having information about the types of Google Penalties will make is easy to disorganize that your website is penalized by Google.
- An Algorithmic Penalty: This is an automatic type of penalty that thrown website back due to strange behavior. For example, if you are not following all the Google Guidelines then your website will become the victim of an algorithmic penalty. This penalty happens when Google releases new updates and website owner does not follow them. For example, Panda signifies low-quality content while Penguin banned poor quality links.
- Manual Penalty: The manual penalty is again to algorithmic penalty, because, in this nightmare, the company owner has been informed about the issue. Sometimes, Google offers a suggestion to correct it as soon as possible. If a company owner does not pay attention then his website become the victim of a manual penalty
- Site-Wide Penalty: The site wide penalty is very bad and unpleasant. It happens when Google spam your website and you drop your ranking. In this situation, your website can be de-indexed or blacklisted.
How To Avoid Google Penalties?
Some penalties may hold for 6 months. However, most penalties take 2 years to expire. Manual penalties will affect to your site until you will pass a reconsideration request and remove these penalties. However, keep in mind when a penalty is removed, it does not mean that your website is clear and you can recover your traffic. Don’t publish duplicate content on your blogs. Try to reduce the long-time website loading speed. You should select a proper website hosting and keep your website secure. Following all Google webmasters guidelines can avoid penalizing by Google. Along with that, publish relevant and high-quality material for the readers. Try to follow all the changes that can affect your SEO. Make your site mobile friendly. Don’t make a mess of your keywords in the text and try to promote your website content via white hat resources.
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